FinFactor Business Finance
"FinFactor," hosted by Dryrun CEO, Blaine Bertsch, brings you into the world of top CFOs and top finance professionals. Each episode features insightful interviews with industry leaders who share their expertise on managing business finances, tackling complex financial challenges, and driving organizational success.
Through engaging conversations, you'll gain valuable insights into the strategies and practices that define effective financial management. From finance technology to CFO best practices, "FinFactor" covers it all.
Subscribe, follow, and like "FinFactor" to stay informed and inspired by the finance pros who are shaping the future of business. Don’t miss an episode!
FinFactor Business Finance
Go-to-Market Strategies for CPA Firms with Michael Haynes
In this episode of FinFactor, Blaine Bertsch interviews Michael Haynes, a business growth expert, about helping CPA firms grow. They discuss the importance of understanding how clients buy accounting services and the need for a go-to-market strategy that aligns with clients' needs.
Michael emphasizes the value of delivering advice, insights, and recommendations to clients through content creation and strategic collaborations. He also highlights the significance of networking and building relationships with industry associations and other experts. The conversation concludes with a discussion on the effectiveness of micro events in providing value to clients and prospects.
Catch every episode of FinFactor, where we interview CFOs and finance professionals to uncover the best financial management strategies for overcoming complex business challenges. Don't forget to subscribe, follow, and like the show to stay updated with our latest episodes and expert insights.
Watch on YouTube: https://youtu.be/4IkdpAOOqVI
Listen on your favourite podcast network or at finfactor.buzzsprout.com
LinkedIn: https://www.linkedin.com/in/michaelhhaynes/
Link to Free Go to Market Playbook for B2B Accounting Firms
https://listeninnovategrow.com/sme-playbook/
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